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The New Hatteras Yadhts

  • Thread starter Thread starter Walter P
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Walter P

Legendary Member
Joined
Apr 15, 2005
Messages
2,769
Hatteras Model
48' MOTOR YACHT-Series I (1981 - 1984)
Is it just me or are the new Hatteras' really looking pretty good? Maybe after looking at so many Nike sneaker boats in the last years, the new Hatteras look is quite refreshing Now if they only made a size that regular folks like most of us can afford......... something between 40 and 50 ft would be a good start.

The Hargrave boats will never be matched but IMO the new boats are getting close.
Walter P
AMB GUPPY, 48' 1982 Series I MY
(by the way...AMB is Jersey speak for Atsa My Boat...
 
The 45 is in that range.
 
But it's not a Motor Yacht....

Walt
 
Very nice with a huge price.
 
But it's not a Motor Yacht....

Walt

But there's no market for a motoryacht in that size for hatteras. Would you drop $1.5M on a new boat if they built one?
 
I've been on a few and they are really nice. The new styling is really beginning to grow on me as well. The 70MY is super impressive. It's got a wide beam, Full Walkarounds, 4 Stateroom plus crew and the galley dinette area is cool as hell with the raised sky lighted ceiling overhead, 4' 6" Draft for Bahama and Keys Cruising, Large aft deck and a fast cruise. Put a Cockpit on that boat and to me it's perfect.

I do 100% agree though that it's a Dream boat for very few people because of the size and the $5 Million + Price tag and that Hatteras needs to build a 40 to 50 foot MY like they have in the past.

Tony
 
I've been on a few and they are really nice. The new styling is really beginning to grow on me as well. The 70MY is super impressive. It's got a wide beam, Full Walkarounds, 4 Stateroom plus crew and the galley dinette area is cool as hell with the raised sky lighted ceiling overhead, 4' 6" Draft for Bahama and Keys Cruising, Large aft deck and a fast cruise. Put a Cockpit on that boat and to me it's perfect.

I do 100% agree though that it's a Dream boat for very few people because of the size and the $5 Million + Price tag and that Hatteras needs to build a 40 to 50 foot MY like they have in the past.

Tony

Same Question for you. Would you consider buying a new one at $1.5M?
 
But there's no market for a motoryacht in that size for hatteras. Would you drop $1.5M on a new boat if they built one?
If you knew Walt you wouldn't ask that question. If the boat was right he'd do it in a heart beat.
 
Same Question for you. Would you consider buying a new one at $1.5M?

Yes, Possibly for a 3 stateroom 48 Conv that's a real Hatteras and not a warmed over Cabo like the 45. I'd prefer to buy it a few years old but I would like to have a newer more modern version of my 45. The reason I say 48 is because they could keep the same cockpit size and add the 3rd stateroom.

I'd love to refit my 45 but to do a complete refit top to bottom the way it should be done. To make it like New again, with 700hp to 1000hp motors, it would cost $500 to $750,000 and then it's still a two stateroom, 1990 boat that in a few years is worth $200K again if I'm Lucky. I'd love to buy a few year old 45 to 48 ft quality, heavily built convertible but there aren't any being built currently that I feel are a better design then what we have. Viking's 2000 to 2015 45, 46, and 48's are flat bottomed, ride stiff, have small cockpits, and are all MAN Powered. No Thanks, I'm not doing that.

Now Viking just built a new 2016 48 which looks nice, but it also has MAN's. If Viking can build that boat why can't Hatteras. I'm sure it's expensive and still short on profit margins but, if a young family buys that boat and 5 years from now decide to move up there's a 95% chance they're buying another Viking. A Viking with a bigger profit margin. Chances are, so long as they were treated well they're NOT buying a 54, 60, 63, or 70 Hatteras. Why switch now, they now know the brand, the systems, the builder, the warranty guys etc. They're comfortable and keeping loyal to the Brand where they're known by name

I've said this before, I KNOW, I Get It! Hatteras can't make any serious money if any money at all off of a 45 to 50ft convertible or motoryacht. BUT, BUT, BUT. They have to introduce people to the brand somehow and build a clientele. Viking does it, Sea Ray Really does it starting at 16ft. Hatteras should also. Everything you offer can't be a Grand Slam on profit. Some things you just need to break even on to get the name and product out there. Even if that buyer never moves up, the guy docked next to him might. Small boat offerings don't necessarily need to be about profit. They can be your best form of Marketing for future buyers.

I'm happy with the size boat we have, we fish, cruise, travel, go to the sand bar and finish the night up with a stop on the water for dinner and if the boat was bigger it would limit some of what we do on the water. We Love the keys, and where we go a bigger boat, again, would be a problem.

As far as motoryachts. There are builders making small motoryachts for the cruising couples. Grand Banks, Tiara, Sea Ray, Marlow, Back Cove, Princess, and on and on. There is a market, Hatteras just has to tap into it. Now I know that a Hatteras will cost more, and that will turn some people away. But I know of people that could afford anything, any size, but want a couples cruiser/owner operator boat, and will pay for top quality if they can get it. Not every rich guy wants a huge yacht that requires crew to maintain it. Some just want a simple boat they can operate and maintain on there own.

I'm sure if Hatteras built a 42 or 48 cockpit Motoryacht there would be buyers waiting.

But Again, Yes, I would love to buy a late model "Real" Hatteras 48 Convertible, with 1000hp CATS, 3 Staterooms, 4' 2" draft, 34-35 Knot Cruise, and a 135 sq ft + cockpit. I'd like for someone else to buy it "New" and for me to buy it 2 to 3 years old. I would probably never run that fast but a boat that fast would make 24 to 27 Knots economical. I just believe Hatteras would do good for themselves by offering not an entry level boat because nothing they ever built was entry level cost wise, but an entry level size boat or two.

Tony
 
They all pass by my house, as I'm on the Neuse just south of New Bern. And quite a few seem to be doing so, both on preliminary sea trials and fully commissioned. I don't look out the window all day, but it seems like more MYs than sportfishers lately.

I agree they look good, but I was shocked to find the 70 does not have a lower helm, and doesn't seem to have the option. That's a complete non-starter IMO. We do like the 60, which we have spent a fair amount of time on and would buy one if we were in the market with that kind of money... God willing in a couple of years. My biggest rap on the 60 is the small open aft deck. If they could produce something like we had on our beloved 56MY, the 60 with the lower helm option would be almost perfect for us. Even Ann said she could get by with the galley up arrangement, which is saying something, she being a staunch galley-down girl.
 
Tony, why not buy a 50C III with Cats? Looking at the price for the new 45SF or any of the Vikings in the 40-50 range, they will make money off of them. No they won't sell as many but as you pointed out, Viking builds the smaller boats to bring new customers in. Most will buy a bigger boat within 3 years. Cabo did pretty good for a while building 31ft-47ft boats when Hatteras, Bertram and Viking stopped building under 50FT.
 
Yes, Possibly for a 3 stateroom 48 Conv that's a real Hatteras and not a warmed over Cabo like the 45. I'd prefer to buy it a few years old but I would like to have a newer more modern version of my 45. The reason I say 48 is because they could keep the same cockpit size and add the 3rd stateroom.

I'd love to refit my 45 but to do a complete refit top to bottom the way it should be done. To make it like New again, with 700hp to 1000hp motors, it would cost $500 to $750,000 and then it's still a two stateroom, 1990 boat that in a few years is worth $200K again if I'm Lucky. I'd love to buy a few year old 45 to 48 ft quality, heavily built convertible but there aren't any being built currently that I feel are a better design then what we have. Viking's 2000 to 2015 45, 46, and 48's are flat bottomed, ride stiff, have small cockpits, and are all MAN Powered. No Thanks, I'm not doing that.

Now Viking just built a new 2016 48 which looks nice, but it also has MAN's. If Viking can build that boat why can't Hatteras. I'm sure it's expensive and still short on profit margins but, if a young family buys that boat and 5 years from now decide to move up there's a 95% chance they're buying another Viking. A Viking with a bigger profit margin. Chances are, so long as they were treated well they're NOT buying a 54, 60, 63, or 70 Hatteras. Why switch now, they now know the brand, the systems, the builder, the warranty guys etc. They're comfortable and keeping loyal to the Brand where they're known by name

I've said this before, I KNOW, I Get It! Hatteras can't make any serious money if any money at all off of a 45 to 50ft convertible or motoryacht. BUT, BUT, BUT. They have to introduce people to the brand somehow and build a clientele. Viking does it, Sea Ray Really does it starting at 16ft. Hatteras should also. Everything you offer can't be a Grand Slam on profit. Some things you just need to break even on to get the name and product out there. Even if that buyer never moves up, the guy docked next to him might. Small boat offerings don't necessarily need to be about profit. They can be your best form of Marketing for future buyers.

I'm happy with the size boat we have, we fish, cruise, travel, go to the sand bar and finish the night up with a stop on the water for dinner and if the boat was bigger it would limit some of what we do on the water. We Love the keys, and where we go a bigger boat, again, would be a problem.

As far as motoryachts. There are builders making small motoryachts for the cruising couples. Grand Banks, Tiara, Sea Ray, Marlow, Back Cove, Princess, and on and on. There is a market, Hatteras just has to tap into it. Now I know that a Hatteras will cost more, and that will turn some people away. But I know of people that could afford anything, any size, but want a couples cruiser/owner operator boat, and will pay for top quality if they can get it. Not every rich guy wants a huge yacht that requires crew to maintain it. Some just want a simple boat they can operate and maintain on there own.

I'm sure if Hatteras built a 42 or 48 cockpit Motoryacht there would be buyers waiting.

But Again, Yes, I would love to buy a late model "Real" Hatteras 48 Convertible, with 1000hp CATS, 3 Staterooms, 4' 2" draft, 34-35 Knot Cruise, and a 135 sq ft + cockpit. I'd like for someone else to buy it "New" and for me to buy it 2 to 3 years old. I would probably never run that fast but a boat that fast would make 24 to 27 Knots economical. I just believe Hatteras would do good for themselves by offering not an entry level boat because nothing they ever built was entry level cost wise, but an entry level size boat or two.

Tony



So the answer is no you are not ready to buy a new boat even if they made what you want. That's the problem. Asking a company to build something you won't buy from them is crazy.
 
Scott, I understand your point, however although most folks won't pony up the kind of $ necessary to buy a new Hatteras, there are many people out there who will. Keep in mind that most of the boats that are owned by members of our forum were purchased used. I personally have owned four Hatteras's and I was only the original owner on one. I agree with Tony and let someone else take the initial hit.

I started this thread to express my opinion that Hatteras seems to be on the right track and is now building some very nice boats. If they ever decide to build 40 to 50 ft MY's and SF (not counting the 45 currently being offered) I sincerely believe they will find a hugh market. Remember that back in the 70's and 80's the price of a new 43 or 53 MY was also beyond the reach of most, but they sold quite a few, and now we are enjoying those boats. I wish the new management at Hatteras the best of luck and a very successful future.

Walt
 
I'm with Jack, I think a last-model 50C with Cats would be a great upgrade, and new enough that you would not have to refit the boat. I'd want one with 3406s or C18s if I could get it.
 
My point is they need to build boats that the people buying new will want. Just like cars the manufacturer has to sell it new. After that its not their main concern.
 
I agree with Tony and have said the same thing many times. A brand is very important. Introducing new people to the brand at the lower level is one of the may ways to get them back for more.

Sea-ray does it all the time. The are the master of it. Cessna and Piper used to do it. Winnebago does it, too. Many of these owners trade up in 3-5 years and the dealer gets sweet trade-ins to make huge margins on.

Hatteras survived so long because of the brand.
 
Bottom line is that based on what y see floating out there, it seems that hatteras as lost the magic formula.

I live and work in what is without a doubt the biggest boat market: south Florida and th bahamas. For every late model hatteras MY (say 2008 and up) I see dozens of Azimut, ferretis, numarines, Lazzaras, ocean Alexanders, fairlines, Vikings, horizons and more. Hatteras market share has shrunk to nothing in the 60-90' range. Oh and Hargraves too

Sadly it seems to be pretty much th same story when it comes to sportfishes. For every recent Hatteras, you see 10 times as many Vikings. And even probably more Bertrams despite their quality issues under italian ownership.
 
So the answer is no you are not ready to buy a new boat even if they made what you want. That's the problem. Asking a company to build something you won't buy from them is crazy.

I didn't say I wouldn't. I just wouldn't prefer it. I would rather someone else take the hit on the new boat and the new boat rigging, electronics tower, chairs etc.

Jack and the others that mentioned the 50c. I could've bought one when I bought our 45 but didn't for a few reasons. 1. It's nearly a foot deeper then the 45C and where we go in the Keys that foot makes a difference at low tide. 2. The 50 burns a lot more fuel for not much more speed. I thought about the one of the newest 50C's with a 5'draft and CATS but there weren't any really good deals at the time on what I'd want and to spend all that extra money to get a boat that's nearly identical to the hull number that was delivered in late 1990 just didn't make sense to me. In 15 years the only things they ever changed cosmetically were the windows 1997 and then the bridge and window lines in like 2002. Other then that it's the same boat as the original 91 model.

But Scott, yes if they built it I may be a player right away if the boat and the deal was right. Again I'd prefer late model used, but if it's sweet, I may just do it. As a buyer I'd rather spend $1.5 Million in a new 48 then 1/2 to 3/4 of a Million on a 1990 to make it like new because that's a garaunteed loser.

Tiara has a nice layout on their 48 Convertible but to me the Tiara is a warmed over cruiser. Not a true Convertible and certainly not a Hatteras. I've even though about a Late Model 48 Cabo, but again it's not a Hatteras and most are MANS.

I feel like many others on here that Hatteras needs and entry level sized Motoryacht and Convertible in their line up. Like other people have said other boat and RV companies do it and so should Hatteras. Even car companies have their entry level Program cars to sell to young people for a couple hundred bucks profit just to get them in the brand so they can later in life sell them $70,000+ GMC Yukons to suckers like me. Lol.

Hatteras I believe will make this commitment to smaller boats. I just hope it's sooner then later.

Tony
 
So how does a company make money on a product that you would rather not buy new? Someone has to buy the new boats and being a player in a crowded market make it hard to invest in the tooling if there's not a return on that investment.
 
People buy new mid-sized convertibles from other companies, don't they? Hatteras would get some of those sales if they had a boat in that place in their lineup. One that looked like their current convertibles, which are very handsome boats.
 

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